Partner With Brendan

Building Alongside What You've Built.

Willowbrook is Brendan Doney's personal acquisition platform based in Los Angeles. Brendan acquires and operates one services business at a time as a hands-on owner.He partners with founders who care deeply about their employees, customers, and legacy, and who want their business to continue thriving under committed, personal ownership.This is not institutional capital. There is no fund timeline. There is no exit mandate.Just one entrepreneur acquiring one company and dedicating his career to building it.

One Owner, One Business

Brendan acquires profitable B2B or B2C services businesses with:

  • $750K - $2M in EBITDA or SDE

  • Recurring or repeat revenue

  • Strong customer relationships

  • A stable team

  • Clear opportunities for growth

He operates businesses in Southern California and will personally relocate for the right opportunity.

Who Brendan Is

Willowbrook represents Brendan's commitment to becoming a dedicated business owner, not a portfolio manager.

Before launching Willowbrook, Brendan founded and scaled Crosscourt, a tech-enabled basketball performance club in Los Angeles, growing it from concept to nearly $1M in ARR. As Founder and CEO, he led product development, marketing, sales, cash flow management, operations, team leadership, and day-to-day execution.

Today, he applies that same hands-on approach to acquiring and personally operating established services businesses.

What Brendan Brings
  • $1M in committed equity capital

  • Pre-qualified SBA financing up to $5M+

  • Proven operating experience as a founder

  • A lifetime ownership mindset

  • Personal dedication to every business he acquires

When Brendan buys a business, he becomes its owner-operator — not a passive investor.

What He's Looking For

Industries of Focus (Not Limited To)
  • Property Management and HOA Services

  • Short-Term Rental Management

  • Staffing and Recruiting

  • Logistics and Distribution Services

  • Healthcare Services and Administration

  • Commercial Services

  • Remediation and Restoration Services

  • Home Healthcare

  • Security Services

  • Sports and Recreation Services

  • Membership-Based Businesses

  • Specialized Professional Services

  • Essential Software Services

Business Profile
  • $3M - $20M in revenue

  • $750K - $2M in EBITDA (flexible based on structure)

  • Strong customer loyalty

  • Service-oriented business model

  • Solid team in place

  • Clear opportunities for growth, modernization, and professionalization

The common thread is essential services with loyal customers where personal, hands-on ownership and world-class client service drive enduring growth.

How Brendan Approaches Growth

Brendan does not acquire businesses to optimize and resell them. He acquires businesses to dedicate his career to building them.

  • 1. Protecting What Works

    Key employees, customer relationships, and company culture remain the foundation.

  • 2. Operational Excellence

    Improved systems, reporting, processes, and accountability implemented in partnership with the existing team.

  • 3. Sales and Marketing Enhancement

    Professionalized pipeline management, pricing strategy, and customer acquisition.

  • 4. Strategic Technology

    Thoughtful deployment of modern tools and automation to improve efficiency and margins.

  • 5. Organic Growth

    Expansion of services, markets, or capabilities that strengthen the core business.

This is patient, compound growth built on operational excellence — not financial engineering.

Why Choose anIndividual Owner

  • He Works In the Business, Not From Afar

    After closing, Brendan becomes the full-time owner-operator. The business becomes his primary professional focus and responsibility.

  • Flexible, Personal Deal Structure

    Every founder's situation is unique. Whether a complete exit or gradual transition is desired, deal structures are designed around the seller's goals.

  • No Timeline Pressure

    Without fund investors or institutional timelines, the focus remains on long-term value creation rather than exit planning.

  • Financing Certainty

    With committed personal equity and established SBA relationships, financing is secured before diligence begins.

  • Personal Accountability

    When founders sell to Brendan, they are selling to someone who will personally answer for the business's success or failure.

What a Business Looks Like Under Brendan's Ownership

Selling a business is deeply personal. Brendan's commitment is straightforward:

Your People Stay

Retaining and developing key employees is a top priority. Their knowledge and relationships are invaluable.

Your Brand Lives On

The reputation and identity built over years are preserved and strengthened, not absorbed or erased.

Your Legacy Continues

The business continues serving customers and community under committed personal ownership.

Growth With Purpose

With dedicated focus, operational improvements, and patient capital, the business advances to its next level.

About Brendan
Brendan Doney is an entrepreneur and business owner based in Los Angeles.

After graduating from the USC Marshall School of Business, he began his career in commercial real estate before founding Crosscourt, a premium basketball performance club. As Founder and CEO, he raised over $2M from experienced entrepreneurs and investors, built a 30+ person team, and scaled the business to nearly $1M in ARR.

He later transitioned from Crosscourt to launch Willowbrook and acquire the services businesses he dedicates his career to owning and operating.

Brendan lives in Malibu with his wife Delaney and their dog Cooper. Outside of business, he enjoys basketball, golf, running, and time outdoors.

When Brendan acquires a company, it becomes his life's work.

Partnership Process

1
Direct Conversation

An honest discussion about goals, business fundamentals, and potential fit.

2
Business Review

Collaborative evaluation of financials, operations, team structure, and growth opportunities.

3
Letter of Intent

Clear, straightforward terms covering valuation, structure, timeline, and transition plan.

4
Diligence and Financing

Transparent, efficient process with defined timelines and committed financing.

5
Close and Personal Transition

Brendan steps in as owner and works directly with the team to ensure smooth continuity.

Turn Fragmentation Into Competitive Advantage

Seamless Partnerships. Technology-Enabled Growth. Industry Leadership.

In fragmented industries, technology and scale create winners. We provide the capital, vision, and strategic expertise to help regional service providers become technology-enabled market leaders through operational excellence and strategic consolidation.Ready to transform your industry?

Los Angeles400 S. Hope Street25th FloorLos Angeles, CA90071

Stay informed on technology trends, market consolidation opportunities, and industry insights.

2026 © Willowbrook Capital Partners. All rights reserved. Terms of Services / Privacy Policy